HTML5 introduction of <video> element has made embedding video into a web page a trivial task. The plugin confusions,  video codec availability, container support etc. are far less with browser owning the responsibility to  decode and display video using the underlying multimedia framework . While the support for HTML5 video element is gaining popularity across browsers,  three important. 

Netflix, which gulps around a third of North America’s Internet traffic during peak hours, is innovating to break new frontiers. It’s mantra for no commercials, no long term contract and a straight set fees of eight dollars has found tremendous favor from consumers. The service enables consumers to watch uninterrupted flurry of films and shows at their convenient time on a device. 

While it took several years for Amazon to venture into consumer electronics and marry its eCommerce engine with digital consumption, Indian flagship eCommerce giant Flipkart appears to be on a fast track mode. Last week, Flipkart made a bold entry with launch of full HD tablet Pro XT 712, from its private brand Digiflip. Digiflip Pro XT 712 is powered under the hood by 1.3 Ghz quad core CPU. 

India is a fast growing economy where digital channels are growing constantly both in volume and strength. However, the pace of change can be much faster, since for a country which boasts of a large, educated and young population with increasing income levels, any major technology should quickly achieve mainstream adoption. Sad but ground reality tells a different story. India’s online. 

Advertising world is getting accustomed to the new world order with Online aggressively leading the pack of media advertising mediums. Riding on double and triple digit growth in internet and Mobile, Online advertising has surpassed broadcast television advertising revenues (national networks, syndication and spot TV). It achieved a similar milestone few years back in 2011 when it surpassed. 

Online video is rising rapidly with convenience to watch anytime, anywhere and on any-device bringing a behavioral shift in viewers consumption habits. This change is further propelled by increasing broadband speeds ,growth in mobile based consumption, expanding connected device ecosystem and surging volumes of premium content becoming online. TV Everywhere which remained stranded for last.