Media & Entertainment Industry Trends, Technology and Research

Nitin Narang

Digital Architect, Media Technology Consultant and Machine Learning Practitioner. I have passion for TV technology, digital convergence and changing face of Media and Entertainment industry. Currently having fun with AI and Machine Learning.

#1 Technical Series : How to compile FFMPEG under Cygwin

ffmpeg under Cygwin on Windows

FFmpeg as we know is an extremely resourceful multimedia toolkit providing range of media operations to record, encode, decode, transcode, convert and stream audio and video files with wide ranging support for multiple codecs, containers and file formats. FFMPEG is an open source framework and the technology powering some of the largest online content aggregators and video platforms. While being predominantly Unix based, it is also available under windows environment both as binary executables and. 

OTT Video is reinventing Television – Part III

We are amidst most radical times in the history of Television with Pay-TV subscriptions experiencing their greatest 12 month losses on one hand and OTT (Over the top) video witnessing overwhelming rise on other. Television which brought visual entertainment to our homes but kept away “when and what to watch” within its control is challenged by OTT which is reinventing Television with freedom to choose what, when and where all for a reasonable price. Over the top video which became popular. 

#8 M&E Research : Netflix + YouTube garner 50% share, P2P down under 10%

Peak Application Traffic N.America Fixed Line (Source : Sandvine) Netflix continues to hold and consolidate its supremacy in video streaming which further reinstates incredible value it offers to its growing tribe of 31 m+ North American subscribers as reported by Sandvine in its Global Internet Phenomena Report 2H2013. The reports brings optimism for content owners and studios by reflecting renewed consumers inclination for non-pirated content (at 7.39% on aggregate basis) as more value driven and. 

#7 M&E Research : Connected TVs set for massive uptrend

By Nitin Narang | OnMonday, October 14th, 2013 - No Comments »
Connected TV Growth Trends

Connected TVs are turning mainstream with a whooping 150% growth expected in next 5 years. A recent report from Digital TV Research covering 40 major economies reveals that total  number of TV sets connected to the Internet will reach 759 million by 2018 up from 115 million at  the end-2010, with 307 million expected by end-2013. In overall percentage terms the numbers translates to staggering 26.8% of global TV sets by 2018, up from only 5.1% at end-2010 and 12.4% by end-2013. Connected TV Growth. 

#4 Concept Series : What is the difference between HEVC (H.265) and H.264 (MPEG-4 AVC)

H.265 is the successor standard to H.264, aka MPEG-4 AVC and has generated huge optimism given Industry’s struggle with shortage of bandwidth, spectrum, storage and imminent need to take growing HD content for multi platform delivery. HEVC was approved by ITU-T in Jan 2013 and has been among the most discussed broadcast trends, as well as the key technology offering at NAB and IBC with product vendors and service providers flooding HEVC solutions to bring alive the cherished 4K experience. HEVC. 

#6 M&E Research : India gets ready for Digital Future

By Nitin Narang | OnMonday, August 26th, 2013 - No Comments »
India Digital Focus

India Digital Focus India is growing rapidly, quite literally when we think digital…  India boasts world’s third largest online population and is also the second fastest, having grown by 31% last year.  A recently published report from ComScore “India Digital Focus ” brings interesting facts on India’s overall digital ecosystem and how it compares with other BRIC nations and developed countries in terms of online video consumption, consumer behaviour, popular web.