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    Media Concepts
    #6 Concept Series : What is the difference between Progressive Download, RTMP Streaming and Adaptive Streaming -

    Online video delivery has a rich and eventful history and is fast becoming the medium of convenience for masses. 

    3 months ago | 1
    #5 Concept Series : What is the difference between Ad Exchange and Ad Network -

    Online Advertising is the currency that keeps major publishers, networks and search engines, well oiled and running. 

    1 year ago | 1
    #4 Concept Series : What is the difference between HEVC (H.265) and H.264 (MPEG-4 AVC) -

    H.265 is the successor standard to H.264, aka MPEG-4 AVC and has generated huge optimism given Industry’s. 

    2 years ago | 10

    #4 Concept Series : What is the difference between HEVC (H.265) and H.264 (MPEG-4 AVC)

    By Nitin Narang |On Tue, Oct 1st, 2013 - 10 Comments
    HEVC vs H.264

    H.265 is the successor standard to H.264, aka MPEG-4 AVC and has generated huge optimism given Industry’s struggle with shortage of bandwidth, spectrum, storage and imminent need to take growing HD content for multi platform delivery. HEVC was approved by ITU-T in Jan 2013 and has been among the most discussed broadcast trends, as well as the key technology offering at NAB and IBC. 

    5 Reason why 2015 is the year of OTT

    By Nitin Narang |On Thu, Jun 11th, 2015 - No Comments »
    5 reasons 2015 is year of OTT

    The wait for Apple WWDC is finally over but Apple TV plans still remain a mystery. Had Apple announced its internet TV service, this story would have more reasons to prove its point. Regardless, Apple does controls a large part of Over the Top video delivery. Apple devices drive 62% of all authenticated pay-for-TV video views and it is the preferred medium where premium programming behemoths. 

    #5 Technical Series : Handy FFMPEG commands for all video processing needs

    By Nitin Narang |On Mon, Jun 1st, 2015 - No Comments »
    ffmpeg Command Sequence Flow

    FFmpeg is an extremely powerful and flexible multimedia platform with extensive support to manage and process audio and video files. It provides capability to record, transform and convert audio and video content in numerous forms and formats using easy to use commands. FFmpeg uses a flow sequence on input file to demux, decode, encode and finally mux to generate requested outcome. FFmpeg. 

    #4 Technical Series : How to setup HTML5 video player – Part 1

    By Nitin Narang |On Mon, May 18th, 2015 - No Comments »
    HTML5 Video Player

    HTML5 has brought incredible convinience to publishers wanting to put  video online and not worry about device and browser variants. Setting up a basic video on demand platform is as easy as having the content and putting together few lines of code and voila most modern browsers can play the video.  No more plugins, browser specific code and with few lines of code the job is done in no. 

    #14 M&E Research : Media streaming devices on massive uptrend

    By Nitin Narang |On Thu, May 7th, 2015 - No Comments »
    Connected streaming devices are growing faster

    2015 is the third consecutive year when cable is losing video subscribers albeit modesty, but the new age video service providers  are all but happy. They are busy expanding and enrolling truckload of new customers at a growth unprecedented in video industry. Combine large content library, flavored with original programming, price economics and more recent benevolence (or business reality). 

    #3 Technical Series : How to compile and setup FFmpeg on Mac

    By Nitin Narang |On Tue, Apr 28th, 2015 - 1 Comment
    FFmpeg on Mac

    FFmpeg is a rich multimedia framework which can handle most exhaustive image and video processing tasks. FFmpeg can perform encoding, decoding, transcoding, muxing, demuxing, playback and streaming for audio and video content. In addition to open source, FFmpeg has unique advantage of supporting large number of media containers, codecs and file formats. FFmpeg can be used on Mac by. 

    #6 Concept Series : What is the difference between Progressive Download, RTMP Streaming and Adaptive Streaming

    By Nitin Narang |On Wed, Apr 22nd, 2015 - 1 Comment
    Online Video Delivery Models

    Online video delivery has a rich and eventful history and is fast becoming the medium of convenience for masses to get entertained. Today, online video delivery is far more predictable than ever in its history of over two decades. While concerns and areas of improvement are aplenty, the days of spinning wheels waiting for video to start playing are largely gone. This journey was neither short.